After all the crazy commercial ad that we see these days… here is something which caught my attention……..the chocolate shampoo!!! The parachute company as released its new “chocolate shampoo”!!!! Gosshhhh!! I wonder who gives them creative ideas like this!!
Was even wondering if it was really a shampoo or some something else!!

I saw the chocolate shampoo ad on a large poster put by forum mall…. I showed it to my neighbor in the bus… He saw it for a while and with a confused look on his face he said, “lets c that ad again tomorrow while passing this road”. His reply made it clear that he too was in a dilemma…

We are all living by using few products which makes no sense if we think otherwise… The product companies are trying their best to publicize their products as “the best/the popular” to make profits... While the advertising agency perhaps waits for another new product to be released so that they can commercialize it…

Considering few commercials which we get to see and hear regularly:
The dog biscuits - the ad say, “The dog biscuits with improved taste in 5 different flavors and extra nutrition”… (Can anyone say who tasted it?? Off course humans.. lol)..
Colgate toothpaste with salt…taste it before using it coz the ad says – kya aapke tooghpaste mein namak hai??
The height of commercialization is gone up to a state where we get lemon/orange juice with artificial flavors and dishwasher liquids with real lemon and orange extracts… Get gold coins in the soap bar is another such ad…(sadly none of them seem to have got it)
The pug breed of dog got more popularized than the hutch network…(a healthy pug costs nearly Rs.30K)

We really live in a funny world... Here we get education loan at the interest rate of 12 -15% with the processing time of 10-15 days while we get car loans at 8-9% interest rates plus the processing time of just 2 days!...
In the race between an ambulance and a pizza delivery, its always the pizza which reaches earlier….

Seems like we have prioritized the value-addition or freebies on products more than the main product…. Like the saying in kannada says- “gubbi ethu anta hosa shirt holsidha”(just coz he had few buttons, had got stitched a new shirt)…
Simple in the case of chocolate shampoo…Shampoo is important here but the ad focuses on chocolate flavor more!! Sad but true…

4 comments:

Suresh Kumar said...

Advertsing is the systematic way of cheating... fooling many at one go....bt even fooling is not that easy.. Its a very creative task... Sometimes the talent of the people who market these products need to be appreciated...

Hmm... it seems i want to run with the hares and hunt with the hounds...

and priorities definitely has changed... look how broadband is becoming cheaper day by day while vegetable and other necessities rates rise day by day...

Priya Joyce said...

um yes..that's very true..it's all about priority..and I think people these days too.. take these things as priority..I have heard my classmates talking about flavors where that doesn't matter at all.. and so on..as u said..i too think in dish washing chemicals fruit extracts dun matter ..haha and where they matter they aren't there...
It's all so unreal and funny..

Krishna said...

Choclate shampoo..hmmm... its a good idea...after using the shampoo,if hair(women) smells like choclate...ahaa...what an idea...

surendra said...

Dog Biscuits....Any one tasted ??? ..good Question

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